Trelleborg’s virtual showroom takes customers on a 360-degree experience of its tires

The focus of Trelleborg Wheel Systems on heightening the customer’s experience has led to the successful launch of its innovative virtual tire showroom
Visitors can now enter the world of Trelleborg tires to explore its products and smart solutions up close, at any time and in any place. Customers can also connect with Trelleborg experts in the immersive virtual space. No matter where they are in the world, customers can schedule a meeting with a Trelleborg representative, simply by selecting the person they want to speak to in the country of their choice. Exploring the virtual showroom will immerse visitors in a 360-degree experience, where they can walk around top products from Trelleborg’s key tire segments – agriculture, construction and material handling. Thanks to 3D models, the tires’ cutting-edge features and designs are revealed, as customers rotate the products and view them from all angles, even better than they could do in person. Lorenzo Ciferri, VP Marketing & Communications at Trelleborg Wheel Systems, says: “When it comes to tailoring its services and products, Trelleborg continues to innovate so customers can grow their business. Whether seeking out specific products or simply browsing through the showroom, customers are sure to enjoy the personalized, interactive experience that Trelleborg is now offering”. In addition, the virtual showroom will shortly take visitors through a conference center to attend online events. The tool is available in English, but it will soon be online in a number of other languages, including French, German, Italian, Spanish, Dutch and more.

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